Greece Regional Chamber of Commerce

The Urgency of Supporting Local Commerce



 

 

The Urgency of Supporting Local Commerce
Small Business Saturday: November 25, 2017

November 18, 2017

 

Also published in the print edition of the Democrat and Chronicle as

Include Local Stores in Holiday Shopping

November 18, 2017

 

and in the online edition of the Democrat and Chronicle as

Remember Small Businesses During Holiday Shopping Season

November 22, 2017

 

 

By

Sarah Lentini

President and CEO

Greece Regional Chamber of Commerce


There is a bell tolling. I hear it and I know that others do too. We are being called to our town centers, our village squares, our community plazas and malls. Now, more than ever, the exhortation to shop local and shop small (as opposed to shopping online at the large, multinational sites that are divorced from our local economies and devoid of the personal touch) has an urgency that we truly cannot ignore.


Just a few short years ago, the thought that the internet could truly make a dent in our regional commercial sales seemed laughable. Today, the cold hard truth is that the internet has not only made a dent but threatens the very existence of many of our local businesses.


I don’t imagine that any of us is looking to be cut off completely from the broad choice and convenience that online shopping represents; however, if we are looking for a way to support local business – and by extension ourselves – we need to get out and shop our own streets and shop online at local merchants more often. A perfect day to begin to do this is Small Business Saturday, which this year is November 25. Small Business Saturday stands at the gateway of the holiday shopping season, which is needed so desperately by our own local businesses in order for them survive. This year, I believe that the saying “charity begins at home” has never been more apt and part of our charitable thinking and giving needs to include a strong conscious effort to shop in our own communities. We need to take a moment to appreciate having a multitude of shopping districts physically surrounding us, comprised of locally based business of all sizes and types, many of which have responded to this new landscape by upping their game and offering even more specialty items and outstanding service – an arena in which most of the mega sites can’t begin to compete. The diversity and quality of our local business districts is rich and interesting and absolutely worth supporting and saving.

 

 

 

 

 




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